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Social Analytics Lead
WeVote
WeVote logo
Oakland, California, United States
Remote
Posted September 8, 2025
Job Description

* Fraud and phishing warning * Please apply directly via our volunteering portal/ATS at https://wevote.applytojob.com/apply. Do not apply via any other job portals, aggregators, or sites, as your information may not be secure, or the role may no longer be accepting applications. Thank you About Us WeVote is a nonpartisan get-out-the-vote nonprofit startup and a celebrated Fast Forward nonprofit technology grantee. WeVote is a movement of over 120 active passionate, part-time volunteers (starting with the founders) who build mobile technologies that will touch and mobilize millions of voters on Election Day. We believe that many voters are busy, distracted, and impatient. We have a goal of providing a positive voting experience that helps people decide how to vote. More information at https://WeVote.US or @WeVote on X. Role Overview We are looking for a data-driven Social Analytics Lead to join our volunteer social media team. In this role, you will measure, analyze, and report on the performance of our voter education and GOTV content. You’ll create dashboards, track key social KPIs, and share insights that guide our copywriters, designers, and project managers in optimizing campaigns for engagement and reach. What You’ll Do Lead analytics for WeVote’s social media and digital campaigns, ensuring content performance is measured and optimized Develop reports and dashboards to track key KPIs across platforms (engagement, reach, conversion, etc.) Analyze campaign performance and provide actionable insights to inform creative, copy, and targeting strategies Partner with project managers, copywriters, and designers to iterate on campaigns based on data Ensure testing frameworks (A/B, multivariate) are properly set up and results are shared across the team Keep up with trends in digital analytics tools, reporting methods, and platform-specific insights Maintain clear, organized documentation of results and insights for institutional knowledge What We’re Looking For 2–4 years of professional experience in digital analytics, marketing analytics, or social media performance tracking Proficiency with analytics tools (e.g., Google Analytics, Meta Insights, TikTok Analytics, YouTube Studio, or equivalent) Ability to synthesize complex data into clear, actionable recommendations Strong understanding of social media KPIs and campaign measurement Experience with A/B testing, reporting dashboards, and data visualization Detail-oriented, organized, and comfortable presenting findings to non-technical audiences 2+ hours per week during our core team hours M–F 8 a.m. – 6 p.m You are currently located in the US How to Apply Submit your resume (at https://wevote.applytojob.com/apply/) and include a brief note/cover letter to why you are interested in WeVote and helping our mission.

Core Responsibilities

Lead analytics for WeVote’s social media and digital campaigns, ensuring content performance is measured and optimized. Develop reports and dashboards to track key KPIs across platforms and analyze campaign performance to provide actionable insights.

Required Skills
Digital AnalyticsMarketing AnalyticsSocial Media Performance TrackingData VisualizationA/B TestingReporting DashboardsEngagement TrackingConversion TrackingData AnalysisKPI TrackingDocumentationTrend AnalysisCollaborationPresentation SkillsDetail-OrientedOrganized
Job Details

Experience Level

2-5

Work Arrangement

Remote OK

Employment Type

["VOLUNTEER"]

Source

jazzhr